HSMAI Ontario Presents Building The Sales Pipeline with Bob Anderson

 Join us on Thursday, June 6th as we present 

Building the Sales Pipeline 

featuring Bob Anderson,President, Star Performance, Inc.

The Building the Sales Pipeline training will give you a step-by-step process of how to close more business and better business. How to increase your top-line revenues and profitability by closing the business you want to have, not just the business you can have. This session will be given in a highly interactive and upbeat manner. Each attendee will be provided with the knowledge and the tools to actually convert this knowledge into immediate action and create measurable results. 

Session Outline

1. Understanding the three legs of selling and which one is most often missed.
2. Common prospecting miscues and how to solve them.
3. The fear of prospecting and the “million-pound-phone” and how to make if work for you, not against you.
4. The selling truths (the 10% and 80% factors).
5. The six-touch system beats the “3 and out” every time.
6. Stack, pack and attack (planning your work and working your plan).
7. The sales pipeline process:

• Focus more on the front-end and middle activities and less on sales and you will close more business.
• Break the process down to gain clarity.
• How to track and measure your personal activities to book more business.

1. Learn to develop voice messages that differentiates your from your competition, creates curiosity and motivates your target prospect to want to talk with you.
2. How to write emails that are opened, read and ACTED upon.

Length of the session is 2 hours.